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We’re a Modern East inspired makeup brand, driven by regional trends and by all of you; the Global Beautysta. Our products are made in Europe to the highest quality standards and designed to withhold the harshest weather conditions. We’re dynamic, upbeat and edgy. We’re always moving forward, celebrating beauty and helping you make everyday a little a little more extra!

WOW BEAUTY FORWARD NEW ARRIVALS

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The makeup line formally known as Wow by Wojooh is getting a name-lift, and the new title to look for is Wow Beauty Forward!

Wow has been bringing the Wow factor to FACES for 5 years now, originally conceptualized for savvy customers looking for a brand that caters to sophisticated Middle Eastern beauty needs.

The wide spectrum of aesthetic identities will be celebrated in Wow Beauty Forward, portraying all walks of beauty and highlighting their happiness, personalities, and evolving mindsets flowing forward with their own unique expressions of beauty.

Transitioning from a beauty line defined by a retailer to a beauty line that defines the future of beauty.

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  1. Lash Over - Stay Tight Adhesive
    Wow Beauty Forward Lash Over - Stay Tight Adhesive
    45.00 SAR
  2. Master Prime - Super Smoothing Primer
    Wow Beauty Forward Master Prime - Super Smoothing Primer
    125.00 SAR
  3. Flawless Matte - Long Wear Liquid Foundation
    Wow Beauty Forward Flawless Matte - Long Wear Liquid Foundation
    110.00 SAR
  4. Lipstuck To Go - Edition 3
    Wow Beauty Forward Lipstuck To Go - Edition 3
    240.00 SAR
  5. Lash Over - Synthetic Lash Kit
    Wow Beauty Forward Lash Over - Synthetic Lash Kit
    130.00 SAR
  6. Flawless Matte - Full Cover Liquid Concealer
    Wow Beauty Forward Flawless Matte - Full Cover Liquid Concealer
    90.00 SAR
  7. Matte Madness
    Wow Beauty Forward Matte Madness
    85.00 SAR
  8. Picture Perfect Liquid Foundation
    Wow Beauty Forward Picture Perfect Liquid Foundation
    57.50 SARRegular Price115.00 SAR
  9. Master Prime - Shadow Base
    Wow Beauty Forward Master Prime - Shadow Base
    55.00 SAR
  10. Contour Revolution - Duo Sculpting Stick
    Wow Beauty Forward Contour Revolution - Duo Sculpting Stick
    115.00 SAR
  11. Liquid Gems
    Wow Beauty Forward Liquid Gems
    32.50 SARRegular Price65.00 SAR
  12. Lash Over Mascara
    Wow Beauty Forward Lash Over Mascara
    45.00 SARRegular Price90.00 SAR
  13. Master Brow – Tinted Brow Definer
    Wow Beauty Forward Master Brow – Tinted Brow Definer
    70.00 SAR
  14. Color Stuck Waterproof Eyeshadow
    Wow Beauty Forward Color Stuck Waterproof Eyeshadow
    85.00 SAR
  15. Colour Carousel – Highly Pigmented Mono Eyeshadow
    Wow Beauty Forward Colour Carousel – Highly Pigmented Mono Eyeshadow
    40.00 SAR
  16. Master Brow - Longwear Eyebrow Pencil
    Wow Beauty Forward Master Brow - Longwear Eyebrow Pencil
    75.00 SAR
  17. Lipstuck - Extreme Wear Lip Contour
    Wow Beauty Forward Lipstuck - Extreme Wear Lip Contour
    70.00 SAR
  18. Double Trouble - Black Blast
    Wow Beauty Forward Double Trouble - Black Blast
    95.00 SAR
  19. Blush Brush
    Wow Beauty Forward Blush Brush
    75.00 SAR
  20. Triple Eyebrow Brush
    Wow Beauty Forward Triple Eyebrow Brush
    40.00 SAR
  21. Blur Base - Visibly Pore Minimizing
    Wow Beauty Forward Blur Base - Visibly Pore Minimizing
    125.00 SAR
  22. Mosaic Madness - Full Matte Edition
    Wow Beauty Forward Mosaic Madness - Full Matte Edition
    168.00 SAR
  23. Mosaic Madness edition 2
    Wow Beauty Forward Mosaic Madness edition 2
    155.00 SAR
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