Shade M is an award-winning lipstick brand made in Italy with the finest clean ingredients. Breaking all societal misconceptions about Arab women, Shade M wants you to express yourself and be your own shade! Offering you a curation of halal-certified, vegan-friendly 10+ lipstick shades, matte liquid lipsticks with long-lasting, non-drying, and full coverage. All delivered in edgy, artsy packaging, each tube is truly a keeper. Pick your favorite shade here.